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Sunday, June 14, 2009

Info Post


A.D. David Mackay
President and CEO Kellogg’s
Kellogg’s Company
One Kellogg’s Square
PO box 3599
Battle Creak, MI 49016-3599

June 13, 2009


Dear Mr. Mackay;

No doubt you have heard about the offensive joke told by David Letterman on his program The Late Show. His joke involving the statutory rape of Governor Palin’s 14-year-old daughter was sexist and offensive in the extreme. As a long time consumer of Kellogg’s brand products (Corn Flakes, Eggo’s, Pop Tarts and Cheez-It), I am appalled to find out that your company is still advertising on Letterman's show. In doing so, I must ask, does Kellogg’s support statutory rape of 14-year-olds?


Until this question is publicly answered or your advertising is pulled, I can no long in good conscience purchase or recommend your products. To do so, I feel I would be supporting the hateful and spiteful things Letterman said and as Governor Palin said, further erode the self-esteem of young women everywhere.

I hope you will join all civil minded Americans and take a stand against Letterman’s misogyny and stop advertising on his program. To do anything less would be a shame.

Respectfully,

Clifton B.

Below are the top brass of Kellogg’s. I sent a copy of this letter to each of them and just substituted the names and titles. I urge each of you to do the same.

(1) James M. Jenness – Chairman of the Board
(2) A.D. David Mackay – President and CEO
(3) John A. Bryant – COO and CFO
(4) Mark R. Baynes – VP and CMO
(5) Brian S. Rice – SVP, CIO
(6) Gary H. Pilnick – SVP, General Counsel, Corporate Development and Secretary

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